Clip virality score checker
Before you post, find out whether a clip is actually worth posting. Drop in a short clip and ClipAI's AI scores it on the things that decide whether a short spreads - hook, emotion, clarity, value, and quotability - and tells you why. 3 free scores a day, no account needed.
Or score a short clip right here.
Why most creators quit in year one
Sample score - this is what you get
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How do you check if a clip will go viral before you post it?
Nobody can promise a clip goes viral, but you can check its ingredients first: a hook in the first line, a moment that makes sense on its own, a real reaction, something worth learning, and one line worth quoting. ClipAI's checker grades all five and combines them into a 0-100 score with a one-line reason. Upload a clip up to 60 seconds or paste a TikTok or YouTube link (3 free a day, no account needed).
How it works
- 01
Drop in your clip
Upload a short clip (up to 60 seconds) or paste a TikTok or YouTube link.
- 02
Get the score
The AI grades it on five virality dimensions and gives a one-line reason.
- 03
Post the winners
Keep the high scorers, fix or skip the rest - then let the full clipping engine cut your long videos too.
What a clip that spreads has
- IN THE SCORE
A hook in the first line
The first spoken sentence does the work. A specific number, a bold claim or an open question beats a greeting every time.
- IN THE SCORE
One complete idea
Setup and payoff both inside the clip. If a viewer needs the full video to get it, clarity drops.
- IN THE SCORE
A reason to feel something
A laugh, a confession, a frustration named exactly. Clips people share are clips that made them react.
- IN THE SCORE
Something worth keeping
A concrete takeaway a viewer could repeat or use. Filler around one thin point scores low on value.
- IN THE SCORE
A line that travels
One sentence short and surprising enough to caption a repost with.
- TIP · NOT SCORED
Captions and a vertical frame
The score reads what is said and shown, not the format. Burn in readable captions (a lot of short-form is watched muted) and post in 9:16.
Weak vs strong openings
Illustrative lines written for this page, judged the way the scorer judges an opening.
- WEAK
“So today I want to talk a little bit about pricing.”
STRONGER“We doubled our price and didn't lose a single customer.”
Setup spends the first second on nothing. The rewrite opens on the result, which is specific and surprising.
- WEAK
“This is a really important point about productivity.”
STRONGER“I stopped answering email before noon. My output doubled.”
Calling a point important is not a hook. A concrete change with a concrete result is.
- WEAK
“Yeah, and like I said, that changed everything for him.”
STRONGER“My co-founder quit on launch day. It was the best thing that happened to us.”
"Like I said" and an unnamed "him" need the earlier part of the video. The rewrite names who and what, so the clip stands alone.
How the score works
Hook25% OF SCORE
Whether the first spoken line stops the scroll. Openings that start mid-tension with a specific number, a bold or contrarian claim, or an open question score high; greetings and setup score low.
Emotion20% OF SCORE
Whether a viewer feels something: a laugh, a raw confession, awe, or a frustration named exactly. Dry procedural talk scores low.
Clarity20% OF SCORE
Whether the moment makes complete sense with zero context. References like "like I said" or an unnamed "he" pull it down.
Value15% OF SCORE
How much usable insight per second: concrete, non-obvious takeaways score high, one point stretched with filler scores low.
Quotability20% OF SCORE
Whether one line survives out of context as a caption or on-screen text - the thing a repost travels on.
- Upload a clip up to 60 seconds and 30 MB, or paste a TikTok or YouTube link and the opening minute is scored.
- Each dimension is scored from 0 to 1 against written anchors, then combined in code with the weights above into one 0-100 score.
- The opening line is also classified as one of 12 hook types (specific number, contrarian take, mistake confession and so on).
- Clips with no speech are scored on visuals instead: action, faces, scene variety and on-screen text.
- Score 3 clips a day free, no account needed. Making clips from full videos is part of every ClipAI plan (from $12/month).
- With a plan, you can also ask for 3 stronger opening lines after a score.
Questions
Do I need an account to use the clip virality checker?
No. You can score 3 clips a day free without an account. Making clips from full videos (detection, captions, scheduling) is part of every ClipAI plan, from $12/month.
What does the virality score measure?
Five dimensions: hook strength, emotional pull, standalone clarity, information density (value), and quotability - the factors that decide whether a short gets watched and shared.
How is the score calculated?
Each dimension is scored from 0 to 1 against written anchors, then combined in code with fixed weights: hook 25%, emotion 20%, clarity 20%, quotability 20%, value 15%. The result is shown as a score out of 100 with a one-line reason.
What is a good virality score?
Compare clips against each other rather than chasing one number. The anchors put a strong dimension near 0.9 and a generic one near 0.5, so a clip that is strong everywhere lands near 90 and an all-round generic clip near 50. A low hook or clarity grade is usually the fastest fix.
Can I check a TikTok or YouTube link instead of uploading?
Yes. Paste a public TikTok or YouTube link and the opening minute is scored. To check a clip before it is public, upload the file instead (up to 60 seconds, 30 MB).
Is a high score a guarantee it goes viral?
No - nothing can guarantee that. The score is an honest read on the moment's ingredients. Inside ClipAI, the prediction is then checked against what the clip actually drove once you post it.
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